Writing Samples

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Blog Posts

Marketing

• Social Media Analytics: What is the value of a hug?
• Social Media Initiatives: Marketing Fundamentals are the Same, Vehicles are Different
• On Social Media: The Real Marketing Transformation

​Privacy and Security

• Location Tracking: Why You Should Care (Hint: It’s All About the Aggregation)
• Mobile Apps: Be Really Careful Out There

Big Data

• A Big Data Showdown: How many V’s do we really need? Three!
• In Search of Elusive Big Data Talent: Is Science Big Data’s Biggest Challenge? Or Are We Looking in the Wrong Places? ​

Marketing Collateral

Data Sheets

• Root-Cause Troubleshooting for Your Entire VoIP Network
• PatternBuilders Company Overview
• Big Analytics for Financial Services

Customer Success Stories

• How City of Winter Park Delivers a
  ​High Performing Network at the
  ​Lowest Possible Cost
• Wenatchee Valley College: Keeping the Campus Network Available and Performing Optimally

Miscellaneous

• ​Total Network Visibility: 5 Reasons Why It's a Must Have
• Ad: Even One Weak Link in your demand chain could have dramatic effects

Publications

White Papers

• How to Audit Your Retail Sales Channels
• Leveraging External Sales Data to Achieve Greater Financial and Operational Success
• Managing Power Over Ethernet Technologies

Book Excerpts

• Privacy and Big Data, Chapter 1: The Perfect Storm
• Privacy and Big Data Update: Privacy v Security, Transparency v Secrecy: The NSA, PRISM, and the Release of Classified Documents